Carolinas Urban-Rural Connection

Banks? NASCAR? Food? How branding aims to find the Charlotte region’s identity

From basketball to banks, Charlotte’s got a lot (as the slogan goes). But critics say one thing is missing: an actual brand. Compared to iconic city identities such as Nashville’s “Music City” and even Rockland, Maine’s claim to fame as the “lobster capital of the world,” Charlotte seems to lack one defining characteristic that sets […]

The urban-rural workforce connection

There’s a not-too-surprising insight about how the labor market is changing across the Carolinas Urban-Rural Connection region, which became clearer from real-time commuter data: out-of-county commuting rates are rising. Many more people work in a different county from where they live. While people are traveling farther for well-paying work, leaders charged with workforce and job […]

Farm-to-table: A trendy-but-tenuous urban-rural connection

It’s Monday, and farmer Isaac Oliver begins his week at the computer. Out on their 72-acre Harmony Ridge Farms in Tobaccoville, Isaac and dad Kevin raise ducks, harvest eggs and grow produce. At the start of each week, Isaac emails his list of available products to nearly 70 restaurants in Charlotte, Winston-Salem, Greensboro, Raleigh and […]

What ties urban, rural areas together? Forum will highlight connections

The Charlotte region rose to prosperity on the strength of ties between its rural areas and urban center, but those ties have frayed in recent decades, with the decline of the textile industry and Charlotte’s emergence as an independent finance center. The first annual Schul Forum Series, hosted by the UNC Charlotte Urban Institute, will […]

Jerry and Jackcine Laughlin: Maintaining family ties to the land

This story is one of seven vignettes in the series Rural by Choice: Navigating Identity in the Uwharries. The land at this particular crossroads in southern Randolph County has a storied history. It once belonged to Miles and Healy Lassiter, and some of it still belongs to their descendants, including Jerry Laughlin. Miles was born […]

Tracy Newsom Garner: Love and loss (of a small, local business)

This story is one of seven vignettes in the series Rural by Choice: Navigating Identity in the Uwharries. Newsom’s Jewelers was a fixture on Main Street in Troy for almost 50 years. Tracy Newsom Garner’s grandfather moved from High Point to start the business in 1952, following in the footsteps of his brothers, who’d opened […]

Rural by Choice: Navigating identity in the Uwharries

“A bus ticket and a bologna sandwich.” That’s a colloquial interpretation of the solution many economists suggest for addressing economic challenges in rural areas – move to a city where there’s more opportunity. While this school of thought acknowledges barriers that can make it difficult to relocate – education levels, job skills, housing costs – […]

Chappell Russell and Justin Foley: Trying to recreate the South End lifestyle in a rural town

This story is one of seven vignettes in the series Rural by Choice: Navigating Identity in the Uwharries. Chappell Russell and Justin Foley were living the millennial dream. They met at Appalachian State. He worked for a large CPA firm in uptown Charlotte. She helped run a small dog-training business. They had an apartment in […]

Danny Alderman: Beyond the bedroom community

This story is one of seven vignettes in the series Rural by Choice: Navigating Identity in the Uwharries. Danny Alderman puts 1,200 to 1,400 miles on his truck each week. As the general superintendent of North Carolina projects for Branch Builds, he oversees about $250 million worth of work across the state, including schools in […]

Ron and Nancy Bryant: From activism to stewardship

This story is one of seven vignettes in the series Rural by Choice: Navigating Identity in the Uwharries. Ron and Nancy Bryant met at St. Mark’s Lutheran Church in Charlotte in the 1980s. “I was sitting in the second pew and noticed this man in the row behind me,” Nancy said. A Winston-Salem native, Ron […]